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![](https://static.wixstatic.com/media/4ee1bc_58bcad30bee144ad9cc55ba183067ea8~mv2.jpg/v1/fill/w_138,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/4ee1bc_58bcad30bee144ad9cc55ba183067ea8~mv2.jpg)
![Segway.jpg](https://static.wixstatic.com/media/4ee1bc_6e2d2f46dff44da4b3d41bc1b19fc8a0~mv2.jpg/v1/fill/w_190,h_190,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Segway.jpg)
SEGWAY
SEGWAY X CASEY NEISTAT
Social Media Influencer Collaboration
Project Background:
Segway is a leading personal transportation vehicles brand in the world. They are going to launch a new product--electric shoes--Segway Drift W1 to the market, and they wanted to have massive exposure via collaborating with top YouTubers.
Project Execution
InViziblewas enlisted to wrangle the service of Casey Neistat, a hot YouTuber with over 9 million subscribers. We endeavored to not only a favorable fee but also a high-quality video exclusive for the product.
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